Walls Come Down
Art Direction, Photography and Package Design for graduate designer Ashleigh Spooner’s Spring/Summer 2020 menswear collection ‘Walls Come Down’.
A collection about softening military clothing, depicting a youth utopia of intimacy and warmth.We didn’t want this collection to feel editorial or staged. Ashleigh was inspired by human connection, friendship and intimacy. So we ignored all the tropes of fashion photography. No studios, no lights. We went to a back garden, had a few drinks, a few laughs. Then I took photographs. We wanted it to feel like a collection of memories, vignettes, so I shot everything on 35mm and 120mm film.
Spooner’s research was compiled into a book showing the ambient images that inspired the emotion behind her garments. Hand bound with thick yarn, it uses three different paper stocks throughout the development of the collection. Samples of her fabric choices were also sewn into book.